In August, it was announced that the price of PlayStation 5 would rise in different regions. Although many saw this as a risky movement, several analysts pointed out that this would not affect the demand for the console. Now, Sony has revealed that, in effect, the price increase had no negative repercussions during the last quarter.
As part of his recent financial report, Pirogi Took, Financial Director of Sony, said that The price increase of the PS5 did not have any negative impact on console sales . This can even be seen in Japan, where the console is now more expensive, but managed to overcome the sales of the Nintendo Switch in recent weeks. However, Took mentioned that the market will continue to be analyzed. This was what he commented:
Until now, due to price increase, we have not seen any decrease in demand, but we have to monitor what will happen in the market in the future.
So far, 25 million PS5 have been sold. For its part, Sony has increased the production of the console, not only to meet demand worldwide , but hoping to exceed sales expectations for the end of the fiscal year. In related issues, the PS5 stock is increasing. Similarly, this was the best-selling console in the United States during September of this year.
Editor's note:
At the end of the day, what matters is the demand for the console. While the price increase was surely a blow to the portfolio of some people, many more are willing to pay more to have this hardware piece in their hands. Similarly, the fact that the increase did not happen in the United States helps.
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